comparativo·Pagely vs Hotmart

Pagely vs Hotmart · for digital and physical products, without giving up 9.9% per sale

Hotmart is the standard for info-products. But if you sell physical (or mixed), you're paying commission you don't need to.

Summary

Hotmart charges 9.9% + R$ 1 per sale, built for digital info-products with affiliates, launches and advanced producers. For physical products, or simple digital products without affiliates, Hotmart's stack is overkill. Pagely charges 3.90% + your gateway fee (PIX ~1%, card ~5%), supports physical and digital, and the landing comes ready. No club, no affiliate, no forced upsell.

ref. Hotmart

Side by side

Side by side

  • Platform commission
    Pagely
    3.90%
    ref
    9.9%
  • Fixed fee per sale
    Pagely
    None
    ref
    R$ 1 per sale
  • Gateway fee
    Pagely
    Passed through (~1% PIX, ~5% card)
    ref
    Included (no choice)
  • Monthly fee
    Pagely
    R$ 0
    ref
    R$ 0
  • Product type
    Pagely
    Physical, digital, service
    ref
    Digital-first (physical since 2023, secondary)
  • Landing page creation
    Pagely
    AI generates from a photo
    ref
    You build it in Hotmart Pages editor
  • Native affiliate program
    Pagely
    No, you operate direct
    ref
    Yes, mature feature
  • Member area / course delivery
    Pagely
    No
    ref
    Yes (Hotmart Club)
  • Best for
    Pagely
    Single product, physical or digital, with paid traffic
    ref
    Online courses with affiliates, launches, high ticket

Best fit

Choose Pagely if you

  • Sell physical products (Hotmart taxes them the same as digital)
  • Sell digital without affiliates (e-book, template, presets, spreadsheet)
  • Don't use Hotmart Club and don't need a member area
  • Want a landing ready in 2 minutes without building in an editor
  • Want to pay half the commission

Choose Hotmart if you

  • Sell online courses and use the member area (Hotmart Club)
  • Work with affiliates (Hotmart is the BR standard)
  • Will run a launch with cart-open week, scarcity, etc.
  • Need Telegram integration, student area, certificate

Migration

How to migrate (or complement) Hotmart with Pagely

  1. 1

    Check if your product actually uses Hotmart features (Club, affiliates, launches)

  2. 2

    If not: create the landing on Pagely from the product photo or cover

  3. 3

    Set up PIX + card checkout directly on Pagely

  4. 4

    For digital products: set up the delivery link in the post-sale email

  5. 5

    Run 2 weeks in parallel to compare: Pagely usually converts higher because the landing is dedicated, not a generic Hotmart page

Questions

Is Hotmart better than Pagely?

For online courses with member area, affiliates and launches, yes, Hotmart has 10 years of features for that. For a single product (physical or simple digital) without affiliates, Hotmart is overkill and you're paying 9.9% for features you don't use.

Can I sell an ebook on Pagely?

Yes. Create the landing with the cover photo, set up checkout, and the automated post-sale email delivers the download link. No subscription, no extra commission, no affiliate taking 50%.

How much do I save migrating?

On a R$ 297 sale (typical digital product ticket): Hotmart takes R$ 30.40 (9.9% + R$ 1). Pagely takes R$ 12.62 (3.90%) + your chosen gateway fee (~R$ 2.94 on PIX = R$ 15.56). Savings of R$ 14.84 per sale, or R$ 1,484 every 100 sales.

pagely.

Selling a single product? Pay 3.90% instead of 9.9%.

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Last verified: 2026-05-17