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comparativo

Pagely vs Hotmart: for digital and physical products, without giving up 9.9% per sale

Hotmart is the standard for info-products. But if you sell physical (or mixed), you're paying commission you don't need to.

ref. Hotmart →

Summary

Hotmart charges 9.9% + R$ 1 per sale — built for digital info-products with affiliates, launches and advanced producers. For physical products, or simple digital products without affiliates, Hotmart's stack is overkill. Pagely charges 4.25% + your gateway fee (PIX ~1%, card ~5%), supports physical and digital, and the landing comes ready. No club, no affiliate, no forced upsell.

Side by side

Side by side

  • Platform commission
    Pagely
    4.25%
    ref
    9.9%
  • Fixed fee per sale
    Pagely
    None
    ref
    R$ 1 per sale
  • Gateway fee
    Pagely
    Passed through (~1% PIX, ~5% card)
    ref
    Included (no choice)
  • Monthly fee
    Pagely
    R$ 0
    ref
    R$ 0
  • Product type
    Pagely
    Physical, digital, service
    ref
    Digital-first (physical since 2023, secondary)
  • Landing page creation
    Pagely
    AI generates from a photo
    ref
    You build it in Hotmart Pages editor
  • Native affiliate program
    Pagely
    No — you operate direct
    ref
    Yes — mature feature
  • Member area / course delivery
    Pagely
    No
    ref
    Yes (Hotmart Club)
  • Best for
    Pagely
    Single product, physical or digital, with paid traffic
    ref
    Online courses with affiliates, launches, high ticket

Best fit

Choose Pagely if you

  • Sell physical products (Hotmart taxes them the same as digital)
  • Sell digital without affiliates (e-book, template, presets, spreadsheet)
  • Don't use Hotmart Club and don't need a member area
  • Want a landing ready in 2 minutes without building in an editor
  • Want to pay half the commission

Choose Hotmart if you

  • Sell online courses and use the member area (Hotmart Club)
  • Work with affiliates (Hotmart is the BR standard)
  • Will run a launch with cart-open week, scarcity, etc.
  • Need Telegram integration, student area, certificate

Migration

How to migrate (or complement) Hotmart with Pagely

  1. 01

    Check if your product actually uses Hotmart features (Club, affiliates, launches)

  2. 02

    If not: create the landing on Pagely from the product photo or cover

  3. 03

    Set up PIX + card checkout directly on Pagely

  4. 04

    For digital products: set up the delivery link in the post-sale email

  5. 05

    Run 2 weeks in parallel to compare — Pagely usually converts higher because the landing is dedicated, not a generic Hotmart page

Questions

  • Is Hotmart better than Pagely?

    For online courses with member area, affiliates and launches, yes — Hotmart has 10 years of features for that. For a single product (physical or simple digital) without affiliates, Hotmart is overkill and you're paying 9.9% for features you don't use.

  • Can I sell an ebook on Pagely?

    Yes. Create the landing with the cover photo, set up checkout, and the automated post-sale email delivers the download link. No subscription, no extra commission, no affiliate taking 50%.

  • How much do I save migrating?

    On a R$ 297 sale (typical digital product ticket): Hotmart takes R$ 30.40 (9.9% + R$ 1). Pagely takes R$ 12.62 (4.25%) + your chosen gateway fee (~R$ 2.94 on PIX = R$ 15.56). Savings of R$ 14.84 per sale — or R$ 1,484 every 100 sales.

pagely.

Selling a single product? Pay 4.25% instead of 9.9%.

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Last verified: 2026-05-17